Google Started with Mission
of Organizing the Worlds information, and make it universally accessible and
useful. There are plenty of search engine exist but we hardly know them,
because of Google. Why Google is so powerful, because it had
lots of data? No; it is because it has lots of relevant and perfectly
accessible data, powerful and Intelligent Algorithm
and what when how where you searches.
Seems like “what??”
But let’s get to know what actually Google
do to be best to deliver best search result.
What Google looks in you?
According to
experts, even you are not signed in, Google
Uses 57’s Signal to know what you need to get and what results you should see.
This include
Where you are
sitting?
When you are
searching?
What place it is?
What devices you
are using?
What browser you
are using?
What are your
previous searches? And so on!
Basically Google improvise itself on every quarry
user typed into and every result user clicked onto.
How data is divided on priories?
A Squirrel dying in your front house
may be more relevant to your interest right
now
than people dying in Africa
- Mark Zuckerberg, (CEO and Founder Facebook)
|
Above line is
enough for you to know how online companies like Google determines what result people might look for in your area
than any other area. Thus data are divided in priorities of the people and time
in specific areas.
Basically it all
about relevance!
Algorithm makes important role.
Previously all
search engine were looking for quarry you typed in bunch of digital document
where it is located, how much time it is repeated thus giving you result. But Google’s Algorithm is vast and very efficient, this include mainly 2 factor:
Page rank
Keyword Density and position
Page rank:
Page rank, the world famous Algorithm developed by Google’s co-founder Larry Page. Larry believes
that the more a website is relevant; more the people will link it to. So Google calculate the number of link
pointing to the Webpage and give it a mark called Page rank from scale 0 to 10.
Keyword Density and its position:
Google unlike other
search engine, not only look for the keyword in document, but it looks in
URL/Title of the website/headings of the documents, subheadings, Meta
description, and finally at main content.
These two tools are
enough to make the Google best
When you type a
search quarry, it filter the pages according to keywords, than arranges them as
per Page rank and finally see what
you may be searching for, where you searches what time it is and finally within
30ms you get your searches with millions of result out there. And you find them
relevant enough worth clicking.
How Google handle Spam?
It’s easy to think get the bunch of fake back links to improve Page rank or stuff an article with specific keywords and anchor text and get higher in Google, but this is for what Google pay even more attention.
Google Focus on
delivering the relevant fresh search result to user and for that it has may
other algorithm too.
Google Panda Update
Google panda Update
Filters and removes the entire site with copied/out dated information from the
priority and makes it rarely available to user.
Google penguin update
Google penguin Update
kills all the Pages that points to wrong pages with misleading Anchor text, for
example Download this song if download a virus or take to another page,
this is useless for user and all. Google
Don’t like this at all.
Page rank Updates
Google at every 3 month
updates the Page ranks of entire
websites depends upon the backlines;
some goes up some goes on ground, depending upon how they are being. It kills all the fake links and makes it down. Thus makes the user deliver only fresh content all the time
some goes up some goes on ground, depending upon how they are being. It kills all the fake links and makes it down. Thus makes the user deliver only fresh content all the time
Advance searching
with Google
Google being
largest database of the world’s information, sometime provides the best
information when you digg in it with special techniques, you can find the
specific file and filters the search result from millions to thousands and even
hundreds as per your need.
Learn More at How to do Advance searching with Google
Hoping you got secrete
of Google and its formula of searching the information and provides the best
result for the person. Share this amazing information with the friends around
and on social network. Comment below and let us know why else you use Google.
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